Privacy Policy – LUXURY COLLECTIONS

[Luxcollections] (“we”, “us”, “our”) operates the website [aercana.com] (the “Site”) and is committed to protecting your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your personal information when you visit our Site, make a purchase, create an account, sign up for our newsletter, or otherwise interact with our services.

We take your privacy seriously and comply with applicable data protection laws, including but not limited to the General Data Protection Regulation (GDPR), the California Consumer Privacy Act (CCPA/CPRA), and other relevant regulations.

By using the Site, you agree to the practices described in this Privacy Policy. If you do not agree, please do not use the Site.

1. Information We Collect

We collect the following categories of personal information:

1.1 Information You Provide Directly

Full name
Billing and shipping addresses
Email address
Phone number
Payment information (handled securely by our third-party payment processors — we do not store full card details)
Account login credentials (email and password)
Any information you provide when contacting customer service, submitting product reviews, participating in surveys, contests, or entering our waitlist / pre-order programs

1.2 Information Collected Automatically

Device information (IP address, browser type and version, operating system, device identifiers)
Usage data (pages visited, time and date of visit, time spent on pages, referring/exit pages, clickstream behavior)
Location data (general geographic area derived from IP address; precise location only with your consent)
Cookies, pixels, web beacons, and similar tracking technologies (see our Cookie Policy below)

1.3 Information from Third Parties

Shipping and delivery updates from logistics partners
Fraud prevention and payment verification data from payment processors
Social media profile information if you choose to connect your account or log in via third-party services (e.g., Google, Apple)

2. How We Use Your Information

We use the collected information for the following purposes:

To process and fulfill your orders, including payment processing, shipping, and delivery
To create and manage your customer account
To communicate with you about your orders, inquiries, returns, warranties, and service (including authentication & repair services for luxury timepieces)
To send marketing communications, newsletters, exclusive offers, new collection announcements, and personalized recommendations (only with your consent where required)
To improve our Site, products, and customer experience through analytics and research
To prevent fraud, unauthorized transactions, and other illegal activities
To comply with legal obligations, resolve disputes, and enforce our agreements
To protect the security and integrity of our Site and business

3. Legal Basis for Processing (for EU/UK/EEA users)

Where applicable, we process your personal data on the following legal grounds:

Performance of a contract (e.g., fulfilling your order)
Compliance with legal obligations
Legitimate interests (e.g., fraud prevention, direct marketing of similar products, Site improvement)
Your consent (e.g., marketing emails, certain cookies)

You may withdraw consent at any time without affecting the lawfulness of processing based on consent before withdrawal.

4. Sharing Your Information

We do not sell your personal information. We may share your information with:

Service providers and processors (payment gateways, shipping carriers, email service providers, cloud hosting, fraud detection services, customer support platforms)
Professional advisors (lawyers, accountants, auditors) when required
Business partners only with your explicit consent (e.g., co-branded promotions)
In connection with a merger, acquisition, asset sale, or similar corporate transaction
To comply with legal requests, protect our rights, safety, or property

5. International Data Transfers

Your information may be transferred to and processed in countries outside your country of residence, including the United States and other jurisdictions. We use appropriate safeguards (such as Standard Contractual Clauses or adequacy decisions) to protect your data during international transfers in compliance with applicable law.

6. Data Security

We implement reasonable technical, administrative, and physical security measures to protect your personal information from unauthorized access, loss, misuse, or alteration. However, no method of transmission over the Internet or electronic storage is 100% secure.

7. Data Retention

We retain your personal information only for as long as necessary to fulfill the purposes outlined in this Privacy Policy, or as required by law. Order and account data is typically retained for at least 7 years for tax, warranty, and legal compliance purposes. Marketing data is retained until you unsubscribe or withdraw consent.

8. Your Privacy Rights

Depending on your location, you may have the following rights regarding your personal data:

Right to access, correct, update, or delete your information
Right to restrict or object to certain processing
Right to data portability
Right to withdraw consent
Right not to be subject to automated decision-making (if applicable)

To exercise these rights, please contact us at [[email protected]]. We will respond within the timeframes required by applicable law (usually 30–45 days). We may require identity verification before processing your request.

California residents may have additional rights under CCPA/CPRA, including the right to know categories of personal information collected, sold, or shared, and to opt out of the sale/sharing of personal information (we do not sell personal information).

9. Cookies and Tracking Technologies

We use cookies and similar technologies to enhance your experience, analyze Site usage, and deliver personalized content and advertising. For detailed information and to manage your preferences, please see our [Cookie Policy / Cookie Banner settings].

You can manage cookies through your browser settings, but disabling cookies may limit Site functionality.

10. Children’s Privacy

Our Site and services are not directed to individuals under the age of 16. We do not knowingly collect personal information from children under 16. If we become aware that we have collected such data, we will delete it promptly.

11. Third-Party Links and Services

Our Site may contain links to third-party websites or services (e.g., payment processors, social media plugins). We are not responsible for their privacy practices. We encourage you to review their privacy policies.

12. Changes to This Privacy Policy

We may update this Privacy Policy from time to time. The updated version will be posted on this page with a revised “Last updated” date. Significant changes will be communicated via email or a prominent notice on the Site.

13. Contact Us

If you have any questions about this Privacy Policy or our privacy practices, please contact our Data Protection Officer at:

Email: [email protected]
Phone (optional): +1 2098882433